10 Best Places to Buy Original Becherovka

Finding the right place to shop depends on your budget and schedule. Some locations offer exclusive gift sets and limited editions. Others provide the best value for standard bottles. Here is a list of the top spots to secure your favorite Czech spirit.

• Best overall: Jan Becher Museum Shop
• Best for value: Albert Supermarket
• Best for travelers: Karlovy Vary Airport
• Best for atmosphere: Mill Colonnade Kiosks

1. Name: Jan Becher Museum Shop Type: sight/experience Why go: This is the official flagship store. It offers the widest variety of bottle sizes and gift packaging. You can learn about the history of Becherovka herbal liqueur production while you shop. Best for: Gift sets and limited editions. Where: T. G. Masaryka 57. Time: 30 minutes. Cost: Standard to premium prices. Getting there: Walk from the city center or take bus 1, 2, or 22 to Tržnice. Tip: Buy your bottles after a Jan Becher Museum tour for the full experience.
2. Name: Original Becherovka Kiosk No. 1 Type: sight Why go: This iconic green kiosk is a landmark itself. It is shaped like a giant Becherovka bottle. It is a fun place for a quick photo and a purchase. Best for: A quick souvenir bottle. Where: Near the main post office. Time: 5 minutes. Cost: Standard retail prices. Getting there: Located at the intersection of T. G. Masaryka and Zeyerova. Tip: They often sell chilled 5cl miniature bottles for immediate tasting.
3. Name: Albert Supermarket (Tržnice) Type: activity Why go: For the best prices, head where the locals shop. Supermarkets often have sales on standard 0.5L and 0.7L bottles. Best for: Budget-conscious travelers. Where: Varšavská 1197. Time: 15 minutes. Cost: Often the lowest in the city. Getting there: Right next to the central bus terminal (Tržnice). Tip: Check the weekly flyers for "Akce" (discounts) on spirits.
4. Name: Mill Colonnade Gift Stalls Type: sight Why go: Enjoy the Mill Colonnade architecture history while browsing nearby stalls. These vendors cater to tourists and offer convenient packaging. Best for: Combining sightseeing with shopping. Where: Mlýnské nábřeží. Time: 20 minutes. Cost: Slightly higher than supermarkets. Getting there: Walk along the Teplá River in the spa zone. Tip: Compare prices between two or three stalls before buying.
5. Name: Karlovy Vary Airport Duty-Free Type: experience Why go: If you are flying out, this is your last chance. It saves you from carrying heavy glass bottles through the city. Best for: Last-minute gifts. Where: Departure lounge. Time: 10 minutes. Cost: Tax-free, but check if it beats city prices. Getting there: Accessible via the Karlovy Vary Airport shuttle or taxi. Tip: Ensure your destination allows alcohol imports in carry-on bags.
6. Name: Karlovy Vary Main Railway Station Shop Type: activity Why go: Convenient for those arriving or leaving by train. The small convenience stores often stock the most popular sizes. Best for: Transit passengers. Where: Nákladní Street. Time: 5 minutes. Cost: Moderate. Getting there: Check the Karlovy Vary railway station official site for train schedules. Tip: The selection is smaller here than at the museum.
7. Name: Diana Lookout Tower Gift Shop Type: sight Why go: After taking the funicular, visit the shop at the top. It is a unique location to buy a bottle after seeing the city view. Best for: Combining a nature trip with shopping. Where: Vrch přátelství 5/1. Time: 1 hour (including the tower visit). Cost: Standard tourist pricing. Getting there: Take the funicular from behind the Grandhotel Pupp. Tip: The view is better with a small bottle of Becherovka in hand.
8. Name: Loket Castle Shop Type: day trip Why go: This medieval castle is a short trip from the city. Their gift shop sells Becherovka alongside traditional local crafts. Best for: A historical day trip. Where: Zámek Loket, 12km from Karlovy Vary. Time: 3-4 hours. Cost: Standard. Getting there: Take a local bus or train from the main station. Tip: Explore the torture chamber before rewarding yourself with a drink.
9. Name: Moser Glassworks Visitor Center Type: experience Why go: Moser is the "King of Glass." They often sell beautiful crystal glasses specifically designed for Becherovka. Best for: High-end luxury shoppers. Where: Kpt. Jaroše 46/19. Time: 1-2 hours. Cost: High (for the glass). Getting there: Take bus 1, 15, or 22 to the Sklářská stop. Tip: A bottle of Becherovka paired with Moser glass is the ultimate Czech gift.
10. Name: Mariánské Lázně Colonnade Type: day trip Why go: If you visit this nearby spa town, you will find many shops selling the liqueur. It is part of the "West Bohemian Spa Triangle." Best for: Exploring more of the Czech Republic spa culture. Where: 45 minutes south of Karlovy Vary. Time: Full day. Cost: Similar to Karlovy Vary. Getting there: Direct train or bus from Karlovy Vary. Tip: Try the local spa wafers (oplatky) with your Becherovka here.

What to Know Before Buying Becherovka

Becherovka is a complex drink with a secret recipe. Most people know the "Original" green bottle. However, you should also look for Becherovka Lemond. This version is lighter and has a citrus flavor. There is also KV 14, which is a bitter, sugar-free aperitif. Cordial is another variant flavored with lime blossom and white wine.

Prices in Karlovy Vary are generally fair. Expect to pay between 180 CZK and 250 CZK for a 0.5L bottle of the Original. Prices at the Karlovy Vary Official Tourism partner shops are usually reliable. Always check the seal on the cap to ensure authenticity. The original recipe has remained unchanged since 1807.

If you are traveling internationally, be aware of customs limits. Most non-EU travelers can take 1 liter of spirits home. Within the EU, the limits are much higher. Always wrap your glass bottles in bubble wrap or thick clothing. Becherovka bottles are sturdy, but they can break under heavy pressure in luggage.

The Jan Becher Museum Tour Experience

You cannot truly appreciate the liqueur without visiting the museum. The museum is located on the site of the original factory. During the tour, you see the ancient cellars and wooden barrels. You also learn about Jan Becher and his family legacy. The scent of herbs and spices fills the air throughout the building.

The tour usually ends with a tasting session. This is the best way to decide which variety you like most. You can check the Jan Becher Museum ticket prices and tasting options online. Booking in advance is recommended during the summer months. The museum shop is accessible even if you do not take the tour.

The staff at the museum shop are experts. They can explain the subtle differences between the various blends. They also sell exclusive merchandise like branded aprons, glasses, and books. Shopping here feels more like a cultural event than a simple transaction. It is the most authentic place to buy your bottles.